Although I was doing my best to avoid it, last night I saw the John Lewis Christmas TV advert. That no doubt means that the Coca Cola truck and its iconic ‘the holidays are coming’ jingle must be just around the corner, so I’m going to have to face it...
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Practically everybody uses social media of some kind so if you’re not talking to your audiences through social platforms such as Instagram, Twitter and Facebook then you’re missing an opportunity. A clever social media campaign can be highly successful for your business as it gets people interested in your brand which can then help with driving enquiries and sales. So what is social media marketing? Put simply, social media marketing is all about content. It’s about creating content and then sharing it on social media networks. This activity is a mix of posting text and images, videos and other content that will encourage your audience to engage with you. Ideally though, instead of randomly just posting content you ought to devise a social strategy that outlines what you want to achieve through social...
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The recent spell of sunny weather might well have been short-lived but have faith, there have to be one or two summer days ahead which are worth preparing for. That’s exactly what our client at Ferndown’s Fete on the Field has been doing. Planning for the annual charity event starts far in advance of course, but now is a busy time for updating their website with information on all the fun to come – so the fact we built them a website with easy access for them to make their own updates is ideal for them. As with all websites we build, we worked hard to ensure the large amount of information it needs to hold is presented in a way which is both appealing and easy to navigate – and, despite...
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You can have all of the marketing plans and schedules in the world but sometimes unplanned opportunities appear that can be taken advantage of. We’ll maybe spot something happening in the news or become aware of a new trend that we can use to our advantage to gain valuable exposure for our Mondo clients. The key with these opportunities is jumping on the back of them quickly, with an interesting and reactive response and in a way that will benefit our clients. An example of this is last week’s activity for Mondo client Nicols. We became aware that a new TV series on Channel 5 was to air about a group of five celebrities taking to the rivers of France on a canal boat. Nicols offer holidays on the same rivers that...
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So, you've invested time and money to produce eye-catching leaflets, brochures or maybe a catalogue but visitors to your website can't see them! For your customers, viewing them online somehow could be the next best thing to leafing through a printed document, not to mention the benefits your company could achieve from extending the use and value or printed materials. Here at Mondo we can make that happen for you with our great way of showcasing your printed marketing materials online in the form of an interactive page-turning publication. These page-flip brochures can be created from a PDF document and there is no limit to the number of pages. What’s more the publications can be indexed by search engines as the text is kept as plain vector text rather than being converted...
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If you have a customer database that you’ve not talked to in a while then get in touch to see how we can help you create interesting communications that’ll stir them into remembering you, contacting you and hopefully buying from you! A recent example is a project we’ve completed for boating holiday specialists Nicols which was to produce a direct mailing postcard introducing the launch of their brand new 2018 brochure. Our idea was to minimise the waste and cost of sending brochures to the full database and instead send a more cost efficient teaser with a call to action for those desperate to receive a copy! We wrote it and designed it, then got it printed on a lovely card stock to reflect the high-end nature of the holidays on offer....
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Google’s latest algorithm changes mean that gone are the days of having unnaturally written keyword-heavy pages and cramming as many backlinks in as possible. Now it is all about good quality and unique content. Search engines now mostly favour websites that engage with the reader to encourage interaction with the site. To keep visitors glued to your website you need well-written, interesting and fresh content. Our copywriters write for businesses and organisations from a wide range of industries, covering everything from consumer products and services to B2B and technical writing. Not only do they create appealing and effective content but they also ensure that what’s written includes everything needed for search engine friendly web pages. Our content generation options: Single blog post or article - £120 plus VAT Monthly retainer of 2 x blog...
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The new exhibition stand created by Mondo for fire and rescue experts 3SFire proved to be a hot attraction at London Olympia's recent Ambition 2017 event. With a brief to maximise impact within a comparatively small shell scheme space, Mondo designed and supplied a modular pop-up solution which is quick and simple to erect, easy to transport and cost-effective. The L-shaped curved display comprises two interlinked pop-up modules which is not only flexible for use within smaller exhibition spaces but can also be extended for any larger requirements in the future with additional modules. The durable sectional graphic backdrops can be supplied separately by Mondo, enabling easy updates or message changes for different exhibitions. In addition to the main display, Mondo's complete kit included wheeled transport cases that double-up as branded pedestals,...
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When Mallorcan holiday company Sealand Villas needed a special brochure urgently for an exhibition, Mondo was quick off the starting blocks. In under two weeks, we wrote, designed and printed 28 pages packed with glossy images of appealing villa getaways. Although we can perform such incredible feats, we're just as happy to hear from clients with more generous timescales! We deliver great looking artwork for a wide range of marketing materials – brought to life with high quality printing and finishing. Covering everything from corporate literature, business stationery and brochures to direct mail and even taxi wraps, our ideas are designed to grab the attention of your target market…and a few more besides! Take a look at some of our work here. ...
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Special print finishes are not usually front of mind when you tuck into your Christmas fayre but as I was making my way through the last of the mince pies I noticed the foil block printing on the packaging. It reminded me of an invitation we produced for a Mondo client...
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